Recession-Proof Your Marketing Team by Hiring an Agency
By Eric Elkins When I launched WideFoc.us in August 2007, people thought I was bonkers for starting a new business as a global recession...
The WideFoc.us Blog
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- May 5, 2020
WideFoc.us is Offering Special Packages for Nonprofit Organizations
During this challenging time, the WideFoc.us team would like to help nonprofits stay strong by assisting with their social media...
- Aug 7, 2018
Blogwarts: Social Media Strategies Influenced by the Harry Potter Books
“A thousand years or more ago, When I was newly sewn, There lived four wizards of renown, Whose names are still well known: Bold...
- Jul 19, 2018
5 Apps to Inspire Your Creativity
Did you know that top-performing Facebook and Instagram posts are videos and compelling images? That means you should be bold with your...
- Jul 3, 2018
Five fab lessons from QueerEye for Social Media Managers
If you know anything about me, it’s this: I love reality television. I consider reality TV quality content no matter how trashy it is....
- Jun 5, 2018
Brands that Tweets Built: Here are five brands dominating Twitter in 2018.
Just like Taylor Swift, Twitter doesn’t have the best reputation. Yet despite its bad publicity (Thanks, Kanye), we have a soft spot for...
- Jan 10, 2018
2017 – A Social Media Year in Review
Twitter went wild, but still isn’t making money. Facebook got self-conscious, but still is slowly taking over the world. Instagram...
- Dec 14, 2017
Three Tips for Better Smartphone Photos
You’re out and about in the city and come upon a scene that you find compelling and picturesque. You’re enthralled by bright colors,...
- Dec 4, 2017
Six Essential Questions to Ask When Hiring Social Media Help
Whether you’re a marketing director, a CMO, or a small business owner, you probably look at the consistent work and intention that goes...
- Nov 8, 2017
The Power of Positivity: Four Tips on How to Write Positive Facebook Ad Content
https://www.widefoc.us/about-widefocus If you’re a small business owner, or maybe just a sleep-deprived social media manager, you’re...
- Oct 23, 2017
Fan Base! Building a Following on Instagram Requires Daily Cultivation
Whether we’re launching a client’s Instagram presence, or taking on an account that isn’t performing well, the first question we’re asked...
- Sep 27, 2017
Hashtags, Handles & More: 5 Ways to Improve Your Twitter
Lately I’ve been assisting our office betta fish Pluto with the Widefoc.us Twitter account. Having Pluto manage our Twitter means we...
- Sep 18, 2017
Poised to Perform: 7 Language Missteps to Avoid When Writing and Posting
We’re all guilty of social media faux pas. We’re inundated with so many so-called social media don’ts: sharing too many pictures of your...
- Jul 30, 2017
Facebook's Metadata Change: How to Get Around It
No more link preview changes? If you manage social media, you’ve likely noticed a major change. Facebook just announced that it will no...
- Jul 27, 2017
Your Social Media Shouldn’t Go on Vacation
“Our social media person quit, and we’ve been trying to keep up ourselves, but nobody has time to post consistently.” “The person we...
- Jul 14, 2017
All About GIF: How to Share GIFs Across Social Media Platforms
Is it pronounced “GIF” or “JIF”? In social media circles, the answer tells a lot about the person asked. But we all agree that GIFs are...
- Jul 1, 2017
Gadget Review - Snapchat Spectacles
Snapchat is the OG of “stories,” around long before Instagram and Facebook adopted their own version of the 24-hour memoir. When I first...
- Jun 26, 2017
What’s Holding You Back from Video Creation?
Facebook’s news feed algorithm shows preference for video posts, but one of the most challenging tasks when it comes to producing videos...
- Jun 19, 2017
I Want Snapchat to Thrive!
If you’re into social media (and you most certainly are because you’re reading this blog), you understand that Snapchat is the app for...
- Jun 3, 2017
Thanks for Sharing! Influencer Outreach Done Right.
I had just returned home from the grocery store, and my daughter was playing “Overwatch” on the couch. As I put away my sundry purchases,...