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ABOUT US

 

Real Time Social Media Agency

We are a team of writers, strategists, and marketing specialists who work with clients to build strategic social media plans designed to seamlessly integrate with their larger digital ecosystem and sales goals. Since 2007, WideFoc.us has helped small businesses, nonprofits, consumer brands, and global corporations to elevate, refine, and activate their social media presence.  

MEET THE TEAM
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Eric Elkins
CEO, Chief Strategist

Eric brings more than 20 years of writing, marketing, ePR, social media, and communications expertise to WideFoc.us clients.

 

A former teacher and scientist, Eric was youth content editor at the Denver Newspaper Agency, and served as co-founder and publisher of Bias Media before joining PR and venture strategies firm Metzger Associates as New Media Practices Manager. In 2007, with companies struggling to understand the value and potential of effective, strategic social media planning, Eric formed WideFoc.us to consult for agencies and corporations, gradually building a team to manage all aspects of community management and content development. Eric serves on nonprofit boards, is an author and keynote speaker, and writes about his food and travel adventures for magazines and online media.

Katie Seiffertt
Director of Operations

Katie is an introverted extrovert who loves a good rum drink and all mysteries except those involving her children’s homework. Being a mom to four kiddos has given her the many necessary skills to manage an office of creatives (having a degree  in psychology from Regis University helps, too).​ When not coordinating mascot Pluto’s demanding public speaking schedule, Katie keeps the firm organized and the staff on deadline. Her (albeit, minimal) free time consists of binge-watching her favorite shows while working on one of her many art projects.

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Amanda Dunlap
Director of Strategy and Relationships 
Amanda is a free-spirited Pisces from Dallas, Texas who received her BA in Communications from Baylor University. Having worked in social media for nearly a decade, her expertise ranges from diverse client management and effective content strategy to establishing engaging online presences for brands and public figures through digital storytelling and aesthetics. Her extroverted personality enjoys working with people and helping to bring their visions and goals to life. Outside of the (home) office, you can find her sharing her favorite culinary creations, spending time in nature with friends, or tracking the latest astrological forecast.

Molly Deaver
Senior Ad Strategist

 

Molly was adopted from South Korea when she was four months old and grew up in Roca, Nebraska. She graduated from the University of Nebraska-Lincoln in three years with a degree in advertising and public relations and minor in textiles, merchandising, and fashion design. After working as a Communications Director at a small nonprofit, she ventured to Denver to join the WideFoc.us team. Molly uses her deep ad strategy experience and organizational skills to create and manage paid social campaigns that are constantly optimized for performance.

When she’s not working, Molly stays busy being a new mom and enjoys hanging out with her two dogs, online shopping, decorating cookies, and lettering.

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Zach Yanowitz
Managing Editor

Zach holds a BA from Tulane University in New Orleans and an MFA from Colorado State University in Fort Collins. He has worked as a waiter, delivery driver, high school English teacher in Thailand, freelance copywriter/editor, and creative writing adjunct professor. He likes poetry, comic books, cooking, his dog, and the Boston Celtics. Zach’s editorial and strategic chops ensure that all WideFoc.us content is streamlined for accuracy, syntax, brand voice, and mechanics to meet client needs.

Alyssa Ermish
Community Manager

 

Alyssa got her start as a copywriter and social media guru in the beautiful (and busy) Black Hills of South Dakota. Armed with a BA in English Literature from Chadron State College, a love for storytelling, and an evolving passion for all things social media, she spent three years sharing the western side of the Mount Rushmore State with the rest of the world. Alyssa uses her background in destination marketing to broadcast the experiential journeys of WideFoc.us client products and services. In her off time she enjoys collecting stickers, cross stitching, reading, writing, and growing her collection of houseplants.

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Tristen Johns
Community Manager

 

A Florida native, Tristen received their BA from Florida’s honor’s college, New College of Florida. They are passionate about the ever-changing dynamics of social media platforms and have an extensive background in account management, visual content creation, and diverse rhetorics. Tristen has a thousand hobbies they will never master, but the ones that get the most attention include reading, illustration, design, fashion history, and cocktail crafting. 

Nate Warren
Community Manager

 

Colorado's southernmost member of WideFoc.us team. 30+ years in startups, agencies, and newspapers. Turns complex software and services into clear, effective words. Tangent enjoyer.

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Paige Farias
Graphic Designer

Paige is an aesthetic enthusiast with a keen eye for visual details. She prides herself on conversion-first graphics and platform-specific optimizations all while incorporating her unique artistry into every project. When she's not nose-deep in graphic requests, Paige takes the phrase "hostess with the mostest" to the next level — proudly hosting every family holiday and special occasion. She also considers herself an avid movie buff and flavor fanatic while some refer to her as Mrs. Claus herself.