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Are SEO, Social Media, and Digital Advertising on the Same Team?

Updated: Jun 19, 2020

YES: Vote Now for our Denver Startup Week 2015 Panel!

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Our 2014 Denver Startup Week talk, "SEO, PPC, and Social Media: The Trifecta of Digital Strategy,” attracted more than 700 attendees!

What’d we talk about in 2014?

Google's Hummingbird algorithm favors social presence. Facebook now throttles organic visibility, which means your fan page won't be seen without paying for it. Never before have there been such opportunities for SEO and social to work together, or for advertising options and platforms to create such a wide reach. What’s more, ads must now be part of your social strategy and social must now be part of your SEO work.

Want more? Here are some of our handouts from the 2014 talk:

What now? We have the opportunity to make “Trifecta Part 2” a reality.

Voting is now open for Denver Startup Week 2015. If you'd like to see a Trifecta panel part two (updated for all the algorithmic changes of the past year), please vote at Voting is only open through July 10, so don't delay!

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—by Leah Charney

Leah Charney is sassy yet classy and is most excited by the things she can't stop writing about, like food, music, and people. She directs operations for the team, which is just a fancy way of saying she is chief cat herder.

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