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Wooden Alphabet Letters

Social Media Glossary

A few terms Pluto thinks you should know

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A

A/B Testing

Comparing two versions of a social media element (such as an ad, post, or landing page) to determine which one performs better in achieving a desired outcome, such as clicks, conversions, or engagement

Artificial Intellegence

AI refers to the use of advanced algorithms and computational techniques to analyze large volumes of social media data, automate tasks, and enhance user experiences.

Aesthetic

The visual style, theme, and overall appearance of a brand's content and profile on social media platforms. It encompasses various elements such as color palette, typography, imagery, layout, and design consistency, all of which contribute to creating a cohesive and visually appealing brand identity.

Algorithm

A set of rules and calculations used by social media platforms to determine the content that users see in their feeds or search results. These algorithms are designed to prioritize and personalize content based on various factors, to deliver the most relevant and engaging content to each user.

A/B Testing

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

Artificial Intellegence

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

A/B Testing

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

Artificial Intellegence

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

B

A/B Testing

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

Artificial Intellegence

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

A/B Testing

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

Artificial Intellegence

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

A/B Testing

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

Artificial Intellegence

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

WORD

"Testimonials are a great way to showcase positive feedback you've received. Click to edit and add yours."

B
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