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Crystal Ball

Our 2024 Social Media Crystal Ball: Trends to Watch

Discover the future of social media with our insights! We’re highlighting five key trends to keep you ahead as we transition from the post-New Year's buzz into Q2.

Image by benjamin lehman

 Our latest report equips brand marketers with the latest updates so they can leverage social channels for growth in the dynamic digital landscape.

The demand for long-form video content is on the rise

TikTok and similar platforms are redefining content discovery

Direct messaging is becoming a key area for building personal connections between brands and consumers

GenAI is becoming an essential listening tool

Authenticity in user-generated content is increasingly valued over polished perfection

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